SEO for a Leading Hockey E-commerce Store
130% increase in organic traffic within two months
Project Challenge
Our Solution
A rapidly growing e-commerce business in the competitive hockey niche faced several challenges:
Limited Online Visibility: The website struggled to rank for relevant keywords, making it difficult for potential customers to find them online.
Low Organic Traffic: The website wasn’t attracting enough organic traffic, resulting in missed sales opportunities.
Short Timeframe for Results: The business needed to see significant improvements in online visibility and sales within a tight two-month timeframe.
Results
Within just two months, our efforts resulted in:
Top 3 SERP Rankings
We achieved top 3 rankings for several high-converting keywords, including "hockey shirt with neck guard" (volume: 500) and "hockey neck guard shirts" (volume: 60), significantly increasing visibility for these key products.
Increased Organic Traffic
Our SEO strategy resulted in a 130% increase in organic traffic within two months, demonstrating a substantial influx of potential customers to the website.
Improved Search Visibility
We saw significant gains in keyword rankings, with a 25% average improvement for target keywords, making it easier for customers to find the business online and explore their product offerings.
Notable Rise in Online Sales
The increased traffic and improved search visibility translated into a 15% increase in online sales, directly contributing to revenue growth and demonstrating a strong return on investment for the business.
Enhanced Brand Awareness & Authority
By securing high-quality backlinks and improving overall search visibility, we helped establish the brand as a trusted and authoritative source in the hockey niche.
We implemented a comprehensive, data-driven SEO strategy focused on achieving rapid results. This included:
In-depth Keyword Research and Analysis (using Ahrefs): We identified high-converting long-tail keywords related to hockey shirts with neck guards, including variations like “hockey shirt with neck guard youth” and “hockey cut resistant shirt.”
Strategic On-Page Optimization for E-commerce: We optimized product titles, descriptions, and category pages, incorporating target keywords and implementing schema markup for enhanced search engine visibility.
Ecommerce SEO Best Practices: We improved website structure, page speed, and content to ensure optimal search engine crawlability and user experience.
High-Authority Backlink Acquisition: We secured valuable backlinks from reputable websites like GoDaddy and other niche-specific hockey platforms, significantly boosting the website’s domain authority and search rankings.
Testimonials
What Our Clients Say
Our clients love the impact of our SEO strategies. From increased traffic to improved rankings, we deliver results that speak for themselves.
Groxify took our website from page 5 to page 1 for our top keywords! Our organic traffic doubled, leading to a 15% increase in sales. They're SEO rockstars!
Marketing Manager, E-commerce Store
We saw a 40% jump in qualified leads within 3 months of working with Groxify. Their SEO strategies are effective and their team is a pleasure to work with.
Owner, Local Business
Groxify helped us dominate local search! Our website now ranks #1 for our key services, resulting in a 25% increase in phone calls and appointments.
Ready to Grow Your Business? Let's Talk!
Have questions about SEO or digital marketing? Contact us today for a free consultation and discover how we can help you achieve your business goals.
John S
Founder, SaaS Company